Day 3 attendees of ShoWest made their way to Bally’s Jubilee Theater for a reel with a special brand of sizzle. Hosted by Sony, the showcase didn’t feature any web-spinning superheroes, but nonetheless gave exhibitors a glimpse of an eagerly-anticipated attraction, namely, real-time, high-resolution 3D broadcasting. Put plainly, said technology offers exhibitors the ability to [...]
